{"id":299,"date":"2026-09-11T12:19:01","date_gmt":"2026-09-11T10:19:01","guid":{"rendered":"https:\/\/mysportagency.092026.dcvo-prod.fr\/?post_type=realisation&p=299"},"modified":"2026-10-13T15:41:16","modified_gmt":"2026-10-13T13:41:16","slug":"reveal-maillot-2026","status":"publish","type":"realisation","link":"https:\/\/mysportagency.092026.dcvo-prod.fr\/en\/realisations\/reveal-maillot-2026\/","title":{"rendered":"Reveal maillots USM"},"content":{"rendered":"","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":true},"categories_realisations":[4,6],"class_list":["post-299","realisation","type-realisation","status-publish","hentry","categories_realisations-design-production","categories_realisations-photo-video-production"],"acf":{"small_description":"Direction artistique et production int\u00e9grale du shooting maillot de l'US Montauban","affichage_fond":true,"video_fond_item":310,"image_fond_item":"","image":461,"client":"US Montauban","title":"Reveal maillots USM","intro":"Nous avons pilot\u00e9 de A \u00e0 Z la campagne du nouveau maillot de l'USM. Construit autour de la finale mythique de 1967, le concept allie m\u00e9moire du club et modernit\u00e9 pour offrir aux supporters une annonce marquante et captivante.","presentation":"Pour la deuxi\u00e8me ann\u00e9e cons\u00e9cutive, l'USM nous a renouvel\u00e9 sa confiance pour concevoir et produire le shooting de pr\u00e9sentation de son nouveau maillot. Le d\u00e9fi : imaginer un concept fort capable d'honorer la m\u00e9moire du club tout en suscitant l'engouement des supporters pour la nouvelle saison.","quoi":"Rendre hommage \u00e0 la mythique finale de 1967, date ancr\u00e9e dans l'histoire et le c\u0153ur des supporters. Nous avons orchestr\u00e9 l'int\u00e9gralit\u00e9 du projet en passant de la r\u00e9flexion cr\u00e9ative \u00e0 la m\u00e9canique terrain : direction artistique, rep\u00e9rage, sc\u00e9nographie et logistique de production.","comment":"Un reveal captivant, m\u00ealant \u00e9motion, h\u00e9ritage et modernit\u00e9. De la conceptualisation th\u00e9orique \u00e0 la livraison des visuels finaux, nous avons pilot\u00e9 la r\u00e9alisation de A \u00e0 Z pour offrir \u00e0 l'USM une campagne d'image marquante et fid\u00e8le \u00e0 son identit\u00e9.","chiffre":[{"chiffre":"1903","int_chiffre":"maillot r\u00e9v\u00e9lateur d'histoire"},{"chiffre":"+ 2 500","int_chiffre":"likes"},{"chiffre":"3","int_chiffre":"formats d\u00e9clin\u00e9s (Teaser, Reveal principal 16\/9, Backstages shooting)"}],"video":477,"videos":null,"gallerie_images":[{"image":469},{"image":466},{"image":464},{"image":465},{"image":467},{"image":463},{"image":468},{"image":470},{"image":471},{"image":472},{"image":473},{"image":474},{"image":475},{"image":476}],"intervention":null,"title_contact":"","image_contact":""},"_links":{"self":[{"href":"https:\/\/mysportagency.092026.dcvo-prod.fr\/en\/wp-json\/wp\/v2\/realisation\/299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mysportagency.092026.dcvo-prod.fr\/en\/wp-json\/wp\/v2\/realisation"}],"about":[{"href":"https:\/\/mysportagency.092026.dcvo-prod.fr\/en\/wp-json\/wp\/v2\/types\/realisation"}],"wp:attachment":[{"href":"https:\/\/mysportagency.092026.dcvo-prod.fr\/en\/wp-json\/wp\/v2\/media?parent=299"}],"wp:term":[{"taxonomy":"categories_realisations","embeddable":true,"href":"https:\/\/mysportagency.092026.dcvo-prod.fr\/en\/wp-json\/wp\/v2\/categories_realisations?post=299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}